Hotel ODELYA
Branding Branding
Project description
The 3-star Hotel ODELYA (formerly Hotel Bildungszentrum 21) with its historic main building, stands in the largest publicly accessible private park in Basel and looks back on a long and interesting history. With the new addition realized by Burckhardt+Partner Architekten, it is preparing for the future without discarding the existing values.
Still under its old name, Visuelle Fabrik was commissioned to create a new name, including a new restaurant, in connection with the construction of a new seminar building. of a comprehensive fresh branding / corporate design and thus lead the hotel into a successful future.
The result is a multi-layered corporate design with strong symbolism and a lot of character, which positions the hotel with restaurant and seminar offers on all levels and through all communication channels in the best possible way. The unique assets of the hotel and its surroundings are coherently conveyed through the logo, color scheme and image concept.
Credits
Photography: Claudia Link